Wednesday, January 27, 2010
Diigo Account
Today, after setting up a Diigo account, I looked into different websites to add to our group.
I found websites like the Saint Mary's College home page and my blog to our Saint Mary's Group on Diigo.
I also found a couple of add-ons for Firefox:
Read it Later: this add-on puts an extra icon in the URL bar so you can temporarily bookmark pages to read later, for one-time use and then mark them as read when you are done with them.
InstantTweets: this add-on allows you to highlight a phrase on any website and click once to put the highlighted text into your Twitter status, I thought this would be cool to experiment with as I want to start using Twitter more often.
Sunday, January 24, 2010
RSS Subscriptions
I have subscribed to three different PR blogs to follow through my NetVibes account: PR junkie, Everything PR, and OgilvyImpact.
I picked these three because I'm interested in public relations and they caught my eye because they have updates about current issues in public relations and up-and-coming companies that are making an impact on the market right now. Ogilvy PR is an international PR firm that I've applied for and I'm trying to keep up with the different projects they have been working on and up-to-date with current news in the PR field.
I picked these three because I'm interested in public relations and they caught my eye because they have updates about current issues in public relations and up-and-coming companies that are making an impact on the market right now. Ogilvy PR is an international PR firm that I've applied for and I'm trying to keep up with the different projects they have been working on and up-to-date with current news in the PR field.
Wednesday, January 20, 2010
The Long Tail
When listening to the lecture about how the long tail theory is impacting our market today, I couldn't help but think about the pace of our society. We have become accustomed to having information readily available at our fingertips or with the click of the mouse. Because of the scarcity of shelf space in retail environments, more and more business is being played out through online means such as Amazon, Ebay, and online shopping websites.
It is also interesting to see the transition of major companies from brick-and-mortar establishments to reaching their consumers through online marketing, online media and online purchasing and buying. Through this transition we see specific-tailored websites to so many niche groups develop and one key word in a blog or personal website (such as Facebook or Myspace) can lead to banner ads tailored to your interests and hobbies.
The web is infinite and that is hard to grasp because we still are surrounded by finite business means such as shelf space at Walmart, memory on your camera, minutes on your cell phone- but more and more we are introduced to this idea of infinite space and with that internet really is showing us that a small number of things (such as Ebay, Netflix, and Rhapsody) can really have a big impact on how we act as consumers of products and how we lean more on technology to develop new habits of consumption.
It is also interesting to see the transition of major companies from brick-and-mortar establishments to reaching their consumers through online marketing, online media and online purchasing and buying. Through this transition we see specific-tailored websites to so many niche groups develop and one key word in a blog or personal website (such as Facebook or Myspace) can lead to banner ads tailored to your interests and hobbies.
The web is infinite and that is hard to grasp because we still are surrounded by finite business means such as shelf space at Walmart, memory on your camera, minutes on your cell phone- but more and more we are introduced to this idea of infinite space and with that internet really is showing us that a small number of things (such as Ebay, Netflix, and Rhapsody) can really have a big impact on how we act as consumers of products and how we lean more on technology to develop new habits of consumption.
Tuesday, January 19, 2010
Hello World
Today, I made a blog for class. Ready to start exploring the fun of the world wide web and do some cool stuff with this blog.
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